In the evolving canvas of sports narratives, documentaries are the threads that knit together history, emotion, and myth. With its bottomless trove of great storytelling, Netflix has become a reservoir of these stories, turning victories and losses into communal experiences that thump across living rooms globally. From underdog stories to the behind-the-lockers secrets, sports documentaries convert adrenaline into art. And now, Netflix focuses its lens on one of America's most legendary football team, the Dallas Cowboys.

Where ambition is a symphony of glory, the best sports stories are the ones played out when the stakes are highest.

One of the most-awaited sports documentaries, America's Team: The Gambler and His Cowboys, is set to arrive on Netflix this August, comprising 10 binge-worthy episodes. The story recounts Jerry Jones's journey from his history, making the purchase of the Cowboys in 1989, to his shocking dismissal of legendary coach Tom Landry and the three Super Bowl championships (1992, 1993, 1995). Helmed by Emmy-nominated director duo Chapman and Maclain Way and produced by Skydance Sports, NFL Films, and Stardust Frames, this docuseries also features several unseen archive footage and interviews.

The documentary features in-depth sit-downs with key players, Troy Aikman, Emmitt Smith, Michael Irvin, Deion Sanders, Charles Haley, as well as coaches Jimmy Johnson and Barry Switzer. It tells the story of the bold acquisition of the team and the awe-inspiring tale of its Super Bowl dominations, also featuring commentary from Former US President George W. Bush, Phil Knight (Nike co-founder), and Rupert Murdoch (ex-chairman of Fox Corporation). America's Team: The Gambler and His Cowboys offers viewers an inside look at Jones' $140 million investment in 1989, which turned into the world's most valuable sports franchise, valued at $10 billion, making NFL history.

'America’s Team: The Gambler and His Cowboys' on Netflix Unleashes the Grit and Gamble Behind A Football Empire

Above all, the docuseries puts together an examination of the story of ambition, ego, power, and history, all in pursuit of greatness without respite.

America’s Team: The Gambler and His Cowboys debuts on Netflix on August 19, 2025. The streaming giant marked its arrival with a premiere on August 11, 2025, at The Egyptian Theatre in Hollywood, with Jerry Jones, Emmitt Smith, Michael Irvin, and more celebrating the event. At the premiere, Jones reflected on the nostalgia-evoking elements in the documentary that stirred up his Super Bowl-winning memories, per Star-Telegram. From Jones's sudden purchase of the team from Bum Bright to the internal conflicts, resolutions, and victories alike, the docuseries promises to keep even the most skeptical sport-documentary viewers glued to their seats.

Jones built a behemoth that reconfigured the sports business and fandom with the Dallas Cowboys. This docuseries explores the alchemy of how vision, risk, and swagger coalesced to create a legend. Netflix's increasing foray into sports narrative is not a coincidence. Last summer, it launched America's Sweethearts: Dallas Cowboys Cheerleaders, a docuseries showcasing the lives of the iconic cheer squad. Netflix has established itself as a storyteller about football and beyond with a unique visual style highlighting stories behind the limelight, and America's Team is its most ambitious installment yet.

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