Netflix Latest 'KPop Demon Hunters' Humbles Margot Robbie's 'Barbie' With Jaw-Dropping Streaming Numbers

Published 07/06/2025, 11:28 PM EDT

When a K-pop-powered animated squad storms the global stage and humbles even Margot Robbie’s Barbie with jaw-dropping streaming numbers, you know pop culture is witnessing a seismic shift. Netflix’s latest phenomenon, KPop Demon Hunters, is not just breaking records; it is rewriting them, one beat at a time. With every headline, the buzz only grows louder, hinting at a new era where K-culture leads the global conversation.

The soundtrack’s meteoric rise is just one piece of the puzzle, setting the stage for a deeper look at the film’s musical impact.

The KPop Demon Hunters soundtrack: A streaming juggernaut that trampled over Margot Robbie's Barbie

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The soundtrack for KPop Demon Hunters has become a sensation in its own right, catapulting from No. 8 to No. 3 on the Billboard 200 in just its second week. With 62,000 equivalent album units earned, an astonishing 97% increase, the album has delivered the biggest streaming week for a soundtrack in the United States since Barbie in 2023, racking up about 77 million streams. This explosive momentum has pushed the soundtrack to No. 2 on the Top Streaming Albums chart, outpacing every other soundtrack released in 2025, including Wicked.

Not only has the music captured the charts, but it has also set a new standard for animated films. KPop Demon Hunters now holds the title for the highest-charting animated movie soundtrack since Encanto in 2022. The blend of K-pop hooks, dynamic production, and global fan engagement has transformed the soundtrack into a cultural force, proving that the genre’s influence is only growing stronger.

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As the music continues to dominate, the film’s streaming performance and cultural impact are making headlines of their own, drawing comparisons with some of the biggest pop culture phenomena of recent years.

K-Culture’s streaming takeover: From Netflix top 10 to global buzz

The film’s success is not limited to its music. After premiering on Netflix on June 20, KPop Demon Hunters quickly soared to No. 2 on Netflix’s U.S. Top 10 movies by June 29, making even the non Kpop fans wonder all that there is to know about Kpop Demon Hunters. The combination of vibrant animation, energetic dance sequences, and heartfelt storytelling of this new style of animated film has resonated with viewers of all ages, fueling both massive music and TV streams.

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What sets KPop Demon Hunters apart is their ability to unite fans across continents, blending infectious soundtracks with emotional depth. The movie’s runaway popularity and its soundtrack’s record-breaking performance signal a new era for K-culture in mainstream entertainment. Where Barbie relied on nostalgia and star power, KPop Demon Hunters has harnessed the energy of a new generation, blending dynamic music with fresh cultural narratives. The result is a film that not only rivals but humbles its predecessors, signaling a new chapter for both Netflix and the worldwide entertainment landscape.

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Which track from the KPop Demon Hunters soundtrack is on repeat for you? Let us know in the comments below!

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Soma Mitra

50 articles

Soma is a storyteller with a flair for all things thrilling—especially when crime and psychology collide. With 100+ articles, short films, podcasts, and countless interviews under her belt, she dives deep into docu-dramas like Zodiac and House of Secrets. A research buff with papers on film and color psychology, she’s obsessed with decoding directors' minds and the societal impact of cinema.

Edited By: Aliza Siddiqui

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