Jade Thirlwall Reveals Canceling ‘Heavy Promo’ Following Liam Payne’s Death

Published 01/11/2025, 8:20 PM EST

Behind the dazzling facade of showbiz, a harsh reality occasionally pierces the glamor. The tragic loss of Liam Payne last year served as a poignant reminder that the entertainment world is not immune to life’s cruel twists. Though time marches relentlessly forward, the aftershocks of that devastating blow still reverberate through the industry, leaving an unfulfillable void in the lives of those who knew Payne. As A-listers poured out their hearts in tribute, Little Mix’s Jade Thirlwall made a quieter yet deeply personal gesture, scrapping the lavish promotional plans for her track. 

In a recent recollection, Thirlwall reflected on the day the news broke out and how nothing has been the same since.

Jade Thirlwall opens up about Liam Payne’s death

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In a conversation with Rolling Stone, Jade Thirwall’s discussion surrounding mental health landed on the topic of the heartbreaking demise of her X Factor peer, Liam Payne. Reflecting on the day the news was out, Thirlwall recounted, “it did shake me,” although they started all the same but ended up very differently. “It’s unbelievably tragic,” she said of his death, before adding she was due to begin a “heavy day of promo” for her single, ‘Fantasy.”

Thirlwall reportedly canceled it because she was convinced she was not the “right person” to tackle questions about the loss, especially since they have not been as close over the years. The singer added that what she could have spoken of was of the Payne she knew when they were only “kids.” From what she saw, she knew Payne “wanted to make his family proud” and “be a singer” more than anyone she knew of.

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Jade Thirlwall’s heartfelt gesture was a testament to the deep affection and compassion she held for Liam Payne. Moreover, she was among the first to put her emotions into words, as the floodgates of tributes burst open in the aftermath of his passing.

Jade Thirlwall’s heartwarming tribute to Liam Payne

Last October, showbiz had to deal with a severe blow when the news of Liam Payne’s tragic death took over the entertainment world in unexplainable grief. As the tomb of tributes was unleashed open, every A-lister joined in to pay their homage, and Jade Thirlwall was among them. Thirlwall took to her Instagram stories to share a throwback picture of herself with the One Direction star, writing, “The news of Liam passing is truly heartbreaking.”

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The singer added that even though they were out of touch with the years passing by, Payne was the “first friend” she made in the industry in 2008, when they both auditioned for X Factor. “Both of us so young and ambitious, both hoping we’d make it,” Thirlwall wrote, as she prayed for Payne’s peace. The topic of mental health reopened old wounds, but Thirlwall’s heartfelt gesture conveyed volumes more than her earlier tribute where words had fallen short.

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What do you think of Jade Thirlwall's personal tribute to Liam Payne? Let us know in the comments below!

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Anushka Bhattacharya

1792 articles

I'm Anushka Bhattacharya, an entertainment journalist at Netflix Junkie. Armed with a degree in literature, I once wielded my words to catalyze change within society through my work with NGOs. However, as I stumbled into the exuberant hole of crime thrillers and documentaries on Netflix, it was love at first sight and pushed me into entertainment journalism.

Edited By: Itti Mahajan

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