Forget Adidas, Ye's Influence Runs Deep! Here's The List all Of Luxury Fashion Brands He Left a Mark on
Kanye West, now Ye’s impact on fashion and fashion collaborators is anything but ordinary. He shook the music world and has done the same with luxury fashion. Forget sneakers for a moment—his influence stretches far beyond Adidas. From reshaping complete collections to inventing trends that rival traditional haute couture, Ye's collaborations have in many moments opened doors and opportunities for countless designers to collaborate with some of the world’s biggest clothing brands.
Ye is more than just a name in the credits he is the blueprint for modern-style rebellion. If you thought Ye's story in fashion ended with Adidas, you are in for a surprise.
Ye's collaboration with streetwear brands
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Among the influences that Ye had on luxury fashion brands making them big was Lorenzo's Fear of God. Their journey started when Ye noticed Jerry Lorenzo's long T-shirts, a hallmark of early Fear of God collections. The long T-shirts had impressed him prompting Ye to get in touch with Lorenzo for future collaborations.
Ye was also spotted wearing the brand's denim on various occasions, including the MET Gala and more of the merch which boosted the brand to heights.
Ye's continued influence on Jerry Lorenzo's Fear of God
Back in 2013, when Jerry Lorenzo launched Fear of God, it soon became a brand that was one of the top players in luxury streetwear. Things changed for the brand when Ye took an interest in the clothing designs of Lorenzo, even inviting Lorenzo to contribute to his A.P.C. collection and design tour merchandise that shot up and cemented the brand's recognition and reputation.
The start of Matthew Williams' mark in fashion with Ye
Matthew Williams caught the attention of Ye when he designed a jacket for Ye's Grammy performance with Daft Punk. The innovative LED-adorned jacket not only showed Williams' unique style but also marked the start of a strong collaboration. Williams went on to join Ye's team and started working on the creative direction for West's fashion ventures including the early days of the Yeezy brand.
Ye's mark on Givenchy
Ye's influence went as far as Givenchy, a luxury fashion house. He appointed Matthew Williams, a long-time collaborator and former art director at DONDA and other projects as well who then went on to be the creative director of Givenchy. Willams had previously worked with Ye on Pastelle and their partnership with Givenchy signified a fusion of Ye's avant-garde vision with the brand's storied legacy.
Ye’s evolution in fashion
Ye greatly influences luxury brands in fashion. His collaborations, in fact, have changed the face of streetwear and redefined high luxury. Like when back in 2022, Ye collaborated with Balenciaga for his Yeezy GAP Engineered by Balenciaga series, fusing his minimalist direction with Balenciaga's avante-garde style. By doing so, he brought expensive fashion, making high designs more accessible.
Virgil Abloh's creative streak with Ye
Virgil Abloh and Ye took over fashion in a journey that forever changed the course of fashion history. Starting off at Fendi during an internship, this partnership blossomed into a creative powerhouse with Abloh working as artistic director for Ye's creative agency, Donda, and many more partnerships. Abloh went on to Louis Vuitton and brought streetwear looks into high-fashion which was a high point of his vision and followed from the impact of his collaborations with Ye.
Justin Saunders' work with Ye
Justin Saunders, the genius behind JJJound is a notable name in Ye's fashion journey. Saunders became a top name when back in 2014, he was part of the Been Trill collective with the big players, Virgil Abloh, Matthew Williams, and Heron Preston to create exclusive merch for Ye's Yeezus tour. Saunders along with the team brought streetwear into high fashion and further, their collaborations influenced the luxury fashion scene in the long term.
Samuel Ross as Ye's creative collaborator
Samuel Ross has significantly influenced the fashion scene through his collaborations with Ye. The young designer started his brand A-COLD-WALL merging streetwear and social commentary. His relationship with Ye solidified with the Ye x A.P.C. collection, which Ross designed that took off to heights, becoming a turning point for Ross' career. During his time, he was also involved in different projects including those related to Ye's creative content company, Donda.
Tremaine Emory from Ye's creative circle to founder
Tremaine Emory founder of Denim Tears known to be one of the top influential and innovative minds in the fashion industry, initially began as an associate at J.Crew and then was discovered by Ye who brought him into his creative team along with Virgil Abloh and others resulting in collaborations on music, art, and fashion that would take him a long way ahead placing him among the big players in the fashion scene.
Heron Preston's venture with Ye
Heron Preston met Ye while working at Nike through Virgil Abloh who was part of Ye's creative team. This meet was the start of Preston's journey into the creative department of Ye as he took position as art director of many of Ye's projects including designing the merchandise for Ye's tours, album art and more. From here Preston went onto to launching his own brand and stands at the top of the fashion game with high brand collaborations and more.
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Clearly, Ye's impact on luxury fashion is undeniable. From bold collaborations to trend-setting designs, his influence has redefined how people view high-end brands. Each brand that he touched had a piece of his creative legacy just proving his genius behind the fashion lines.
Which of these iconic moments stood out to you the most? Let us know in the comments below!
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From bold collaborations to unforgettable designs, here is a list of the brands Ye affected with his influence.
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Edited By: Itti Mahajan
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