If Kanye West aka Ye were to give out a crash course on his rollout strategy, it would be one and the same as navigating a slope of uncertainty with eyes blindfolded. Since the Atlanta native brokered a juggling act between genius and chaos with his forthcoming ‘Bully’ ballad amidst the worries of his unfinished ‘Vultures’ business, fans have been on edge, anticipating a solid solo comeback. However, Ye, being a prisoner of patterns, recently pulled a rabbit out of his hat, leaving fans flabbergasted with a ‘Vultures’ movie amidst the eagle-eyed search for updates on ‘Bully.’ 

Ye wears many feathers in his hat, but recently, the rapper traded it all for a director’s cap. The ‘Bully’ artist teased the first edition of Vultures The Movie with a trailer dropped on Instagram on January 10. This one-minute monochromatic clip appears completely AI-made with descriptors like “Thrilling,” “Chilling,” “Sensoramic,” and “Vulgar” sprinkled all over the screen throughout the eerie teaser. The Blue Brothers’ theme song is used as a soundtrack, with AI versions of Ye, Ty Dolla $ign, and other ‘Vultures’ collaborators appearing on the clip.

Besides the AI cues of Ye and Ty Dolla $ign, Kodak Black, Rich the Kid, Playboi Carti, and Don Toliver are spotted in the teaser wearing cloaks and firing guns. Having previously favored AI in his recent music videos, the trailer follows a similar storytelling palette and lineage of ‘Vultures 2’ tracks like ‘Bomb’ and ‘530.’ Although the movie’s release date remains shrouded in secrecy, with the calendar still in its infancy, it is unlikely to slip beyond the year’s horizon.

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Especially with the rapper turbocharged from Adidas’ step-back, hot on the heels of his luxurious Maldives trip with Bianca Censori, this seems to be the cue for his fandom to buckle their seatbelts as the 2025 rollercoaster begins with Ye behind the steering. 

After the curtain lifted off this year with a slate full of fresh chances to take bets on, Ye’s fandom was worried over the unexpected round of challenges ‘Bully’ encountered even before it could strategize a proper takeoff. With French artist Claire Pommet resorting to social media callouts and taking down ‘Bully’ snippets, fans braced themselves for the firestorm. However, with the trailer of Vultures The Movie, those worries are now the ghosts of the past.

Although most fans were taken off-guard by the trailer release, the same fans who were once opposed to AI use on his album welcomed the change with open arms. 

Despite leaving his supporters floored with the surprise, all fans saw was a careful setup as a part of the rollout for his upcoming ‘Bully’ album. While some held firm to their AI skepticism, others felt it was a calculated spark to ignite the debate. But with stakes soaring, the stage is set for a full-scale Ye invasion since ‘Bully’ seems like an opening salvo with ‘Vultures’ circling and readying to swoop in and shake things up.

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