Disney has always been seen as an entertainment giant, shaping eras with its fairy tale offerings and dominating the box office with billion-dollar blockbusters. But even giants stumble when public sentiment shifts. Over the past couple of days, the company has found itself at the center of growing unrest, with heated debates spreading fast online. Much of this outrage circles late-night host Jimmy Kimmel, and what began as scattered criticism has quickly snowballed into boycotts and a major financial blow for the Mouse House.

Culture Base on X reported on Saturday, September 20, that Disney lost $3.87 billion overnight amid backlash involving Jimmy Kimmel. While no official confirmation has been issued about the same, several reports on the internet corroborate the said handle's claims, informing a drop in Disney's stock prices. Disney-owned ABC halted Jimmy Kimmel Live! indefinitely after he remarked on conservative influencer Charlie Kirk’s assassination. The move has fueled a very charged discourse over free speech in America. Many online appear to be backing Kimmel, with calls for a Disney boycott rapidly gaining momentum.

Strikingly, Jimmy Kimmel is not just getting support from netizens, as some big names in America are stepping up too. Former President Barack Obama, along with late-night hosts Stephen Colbert, Jimmy Fallon, and Jon Stewart, have all voiced concern about censorship under the Donald Trump regime. However, while their support carries weight, the real power lies with the public, and right now, they are making themselves heard online.

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Jimmy Kimmel is trending on X alongside #BoycottDisney, as people rally behind him aggressively, seeing his silencing as a fight for freedom.

The masses are expressing outrage online over Disney’s recent moves, feeling the company unfairly targeted Jimmy Kimmel. Many are canceling their Disney+, Hulu, and ABC subscriptions, while also promising to skip upcoming releases such as Zootopia 2 and Avatar 3. Social media is buzzing with calls for boycotts, as people frame their actions as standing up for free speech, comedy, and creative expression. What started as frustration is quickly turning into a powerful, collective movement.

People, notably, are not only canceling Disney’s streaming services and planning a theatrical boycott but also skipping Disneyland trips, aiming to further hit the company financially. Some highlight how MAGA once boycotted Disney for racist reasons and now accuse it of yielding to the same camp's leader, Donald Trump’s statement to Jimmy Kimmel.

Ultimately, Disney’s recent turmoil shows that even the mightiest conglomerates are not immune to public will. What began as a late-night controversy has ignited a movement that blends outrage, principle, and a fight for a greater cause. Jimmy Kimmel has become more than a host: he is now a symbol of resistance, with fans, fellow entertainers, and even a former president rallying behind him. In the age of social media, collective voices can topple anyone overnight, and Disney appears to be on the path of becoming the latest example of that.

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What do you think of the Boycott Disney movement on X courtesy of Jimmy Kimmel? Let us know in the comments.